Coffee created by professional was recognized by Lithuanian customers
Aroma Platinum Colombian Arabica Ground Coffee has been ranked as the most successful new product in the hot beverage category in Lithuania in the Baltic “Most Successful New Product” competition organized by Nielsen for the 10th time!
The competition is organized on the basis of sales data on newly introduced products and the results of a consumer survey. To find the most successful new products of 2017, the research was carried out in two stages. The first step involved analysing sales data for newly introduced products across different product groups. The second step consisted of an online consumer survey, which included a consumer survey in each of the Baltic countries. The results of both parts of the study were summarized in an index that determined the overall rating of the products.
This award is proof that diligent, professional work, and love for what you do, pay off and reach customers. We hope that the Aroma Platinum Colombian Arabica ground coffee that has won the “Most Successful New Product” competition in the hot beverage category will delight more customers than ever.